What are ALT tags?
ALT tags are the little rectangular boxes of text that appear when you place your cursor over an image. The text will be shown in browsers which cannot display images, or if the user has chosen not to view images. Some search engines use this text to capture keywords for the web-page.
Audiences for ALT tags:
* Sighted readers who choose to browse the web without graphics being displayed
* Blind and sighted readers who access a page using audio-based browser
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