If you have a blog where you want to reach more people and share your ideas, or an online business where you want more customers; (and who doesn't want that?) you really need to be creating videos and uploading them for people to view!
Your competition is taking customers from you that have no idea you exist if they are uploading video and you are not. If they aren't producing video for YouTube or their own sites then you need to make sure you get those customers they are
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